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11 SEP 2017
PACKAGING & LABELLING

Through WEBE funding, Sunrise CB Enterprise has made progress by upgrading the LABELS on bottles, thus, giving a brand new look to the merchandise. The tags come in a variety of colours and creativity, giving it a delectable pull to the goods.

LABELS AS SEEN IN ITS ORIGINAL FORM

 

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BEHOLD!  THIS IS THE BRAND NEW LOOK

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On a close scrutiny, one would notice that there is just a single logo on the label which is of a ‘soaring eagle’.  Even the shape of the label is that of a bird, coming in varied colours. This was the original label of SUNRISE CB ENTERPRISE.

 

THE TRANSFORMATION AFTER THE FUNDING

Sunrise CB Enterprise has created a new design for the labels. It is circular in shape and it comes with a double logo. The second logo was incorporated because of the collaboration between SUNRISE CB Enterprise & PEKTAS whose endeavour is to create job opportunities for the PEKTAS OKU school leavers, through the bakery training programme provided by SUNRISE.

 

THE MOST NOTABLE CHANGE IS THE COMPANY LOGO

[Found at the bottom right corner of the picture]

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Where it was a soaring eagle before, is now replaced with another bird. SEAGULL!  The seagull was chosen for a good reason of which the main reason is the versatility of this bird – intelligent, attentive and caring as parents.

 

THE ORIGINAL LOGO OF SUNRISECB ENTERPRISE

 

 

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THE ADDITIONAL LOGO

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Why the additional logo?

Previously Sunrise CB Enterprise was a sole proprietor. Upon collaboration with PEKTAS for a good cause the additional logo has come about now.

 

The labels come in unique colours for each type of cookies.

These are the rainbow colours for 7 types of cookies.

Types of Cookies                                                 Colour

Dark Chocolate Almond                                       Red

 

Rainbow Cookies                                                   Orange

 

Durian Cookies                                                       Yellow

 

Peanut Cookies                                                       Green

 

Stevia Raisin Oatmeal Cookies                             Blue

 

Aroma Coffee Cookies                                           Indigo

 

Stevia Butter Cookies                                            Purple

 

LABEL COMPARISON

OLD LABELS                                                     NEW LABELS 

 

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1505107257-image.png                             1505107276-image.png

1505107397-image.png                             1505107435-image.png

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